Content Strategy

book coverContent Strategy for the Web / Kristina Halvorson, New Riders, 2010

This book is for people in charge of larger web sites.

Audit your current content. Analyze your ecosystems. Plan a strategy. Plan a work flow. Write content. Set up the tools and channels for delivery. Measure the results. Maintain the site. This slim (150 pages) book is well written.

Get it here at OPL     Amazon Review

Carleton Library     University of Ottawa

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