Tag Archives: business

Listening to the Customer

Listening to the Customer, Peter Hernon, – 2011 Librarians will want to read this book. It would also be worthwhile reading for business owners. 200 pages.

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High Voltage

High Voltage – The Fast Track to Plug in the Auto Industry, Jim Motavalli, – 2011 Electric car enthusiasts will want to read this book, as will anyone interested in the future of transportation. Hard cover, very readable, 200 pages.

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Steve Jobs

Steve Jobs, Walter Isaacson, (- 2011) The life and times of the driving force and visionary of Apple. Hardcover, 600 pages.

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Google Secrets

Google Secrets – Do What You Never Thought Possible with Google, Yvette Davis, – 2012 This is a user guide for the many Google services. 400 pages. Contents: Part I Customizing Your Google Experience Starting Strong: Google Account and Profile … Continue reading

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The Market Research Toolbox

The Market Research Toolbox – A Concise Guide for Beginners, third edition, Edward McQuarrie, – 2012 Managers and MBA students will want to read this book. Traditional market research books would discuss products like Proctor Gamble’s soaps, but this book … Continue reading

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The Nerdist Way

The Nerdist Way – How to Reach the next Level (in Real Life), Chris Hardwick, – 2011 A user guide for .. everything. The book is irreverent, but beneath the humor, it is in part a guide to freelance business. … Continue reading

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Recommended – How to Sell

Recommended – How to Sell through Networking and Referrals, Andy Lopata, – 2011 Sales people will find this book useful. It is mostly about building relationships, and briefly talks about using LinkedIn, Facebook, and Twitter. 250 pages.

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BlackBerry PlayBook

BlackBerry PlayBook for Dummies, Corey Sandler, – 2011 A user manual for the PlayBook, the professional grade tablet that is very portable (at 7 inches vs the competition’s 10 inches) and gives you access to your BlackBerry’s contacts, calendar, and … Continue reading

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The New Edge

The New Edge in Knowledge – How Knowledge Management Is Changing the Way We Do Business, Carla O’Dell, – 2011 Business planners will want to read this well written book. Hardcover, 200 pages.

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Complete Idiot’s Guide to Facebook

The Complete Idiot’s Guide to Facebook, Mikal Belicove, – 2011 A user guide for Facebook. 250 pages.

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